Digital Marketing

Google Ads & Local Search

Campaigns and Google Business Profile work that send the right customers to you.

Paid search only pays off if tracking is honest and the landing experience converts. Blackford Design sets up and maintains Google Ads for St. Louis and national clients, then tunes bids, creatives, and targeting so budget produces qualified leads — not vanity clicks.

Google Ads setup

  • Campaign structure and keyword research
  • Ad copy aligned with your site and offer
  • Conversion tracking before launch
  • Ongoing maintenance: bids, creatives, and targeting

Google Business Profile

For local businesses, Maps and local pack matter as much as the website. I complete and verify the profile, add photos and services, set up posts, and align categories and NAP (name, address, phone) with your site so search and Maps send the right people to you.

Why it lives with design

Ads that land on a slow or confusing site waste spend. When the same person designs the website and the campaigns, headlines, forms, and tracking match. Pair this with UX when the product itself is the conversion path.

Book a free consultation or review the full scope of work.